Building a Translation Management Tool for Product Localization Impacting ~2 Billion Customers Worldwide
Building a Translation Management Tool for Product Localization Impacting ~2 Billion Customers Worldwide
To streamline global content localization, we developed a Translation Management Intool integrated into an existing project management platform. This tool empowers Project Managers to efficiently oversee translation workflows for localized copy used in physical and digital products—impacting approximately 2 billion users worldwide.
It wasn’t just about adding a feature; it was about redefining how global teams collaborate, scale, and deliver with precision.
To streamline global content localization, we developed a Translation Management Intool integrated into an existing project management platform. This tool empowers Project Managers to efficiently oversee translation workflows for localized copy used in physical and digital products—impacting approximately 2 billion users worldwide.
It wasn’t just about adding a feature; it was about redefining how global teams collaborate, scale, and deliver with precision.
COMPANY
Top Global Tech Company (Confidential)
ROLE
Experience Designer
SCOPE
UI Design, UX Design, Design System
PERIOD
Q1 – Q3 2024
COMPANY
Top Global Tech Company (Confidential)
ROLE
Experience Designer
SCOPE
UI Design, UX Design, Design System
PERIOD
Q1 – Q3 2024
Disclaimer: This is a high-level project overview. For the full case study or more details, feel free to reach out at olehabib98@gmail.com.
Disclaimer: This is a high-level project overview. For the full case study or more details, feel free to reach out at olehabib98@gmail.com.
Key Challenges
Key Challenges
The existing translation workflow relied heavily on manual inputs and constant platform-switching. Project Managers struggled with inefficiencies, ambiguity, and outdated systems—impacting speed and accuracy at scale.
The existing translation workflow relied heavily on manual inputs and constant platform-switching. Project Managers struggled with inefficiencies, ambiguity, and outdated systems—impacting speed and accuracy at scale.
01
01
How might we centralize translation project creation and tracking into one platform?
How might we centralize translation project creation and tracking into one platform?
02
02
How can we reduce manual work and data errors across tools?
How can we reduce manual work and data errors across tools?
03
03
How can we bring real-time visibility into translation progress for each locale?
How can we bring real-time visibility into translation progress for each locale?
04
04
How might we align old systems with a new design system mid-project?
How might we align old systems with a new design system mid-project?
05
05
How can we provide clarity in a complex hierarchy of workspaces, projects, and deliverables?
How can we provide clarity in a complex hierarchy of workspaces, projects, and deliverables?
Design Process
Design Process
01
Initial Brief & Legacy Audit
01
Initial Brief & Legacy Audit
02
Deep Dive & Problem Reframing
03
Design Iterations & Feedback Loops
04
Scope Expansion Through Discovery
05
New Design
System Integration
06
Adjusting for New Design Patterns
07
Stakeholder Reviews
08
Global User Validation (FGD)
09
Dev Collaboration & QA Support
10
Launch
02
Deep Dive & Problem Reframing
03
Design Iterations & Feedback Loops
04
Scope Expansion Through Discovery
05
New Design
System Integration
06
Adjusting for New Design Patterns
07
Stakeholder Reviews
08
Global User Validation (FGD)
09
Dev Collaboration & QA Support
10
Launch
Key strategy
Key strategy
Reimagine translation management into one clear, intuitive flow—built to scale globally, feel modern, and erase the friction of outdated tools.
Reimagine translation management into one clear, intuitive flow—built to scale globally, feel modern, and erase the friction of outdated tools.
Key Solutions
Key Solutions
01
01
Centralized Management
PMs can now create, monitor, and manage translation projects directly within the main platform—eliminating the need to jump back and forth with the Translation Editor.
PMs can now create, monitor, and manage translation projects directly within the main platform—eliminating the need to jump back and forth with the Translation Editor.
02
02
Real-time Sync
Translation progress and word counts sync automatically every x minutes, replacing error-prone manual updates and giving teams accurate, always-up-to-date information.
Translation progress and word counts sync automatically every x minutes, replacing error-prone manual updates and giving teams accurate, always-up-to-date information.
03
03
Automated Word Count Updates
Smart variance indicators highlight mismatches between estimated and actual word counts, helping teams reallocate resources quickly and avoid delays.
Smart variance indicators highlight mismatches between estimated and actual word counts, helping teams reallocate resources quickly and avoid delays.
04
04
Simplified Navigation
A clear structure—workspaces → projects → deliverables → locales—paired with filtering and search allows for efficient handling of complex, large-scale projects.
05
05
Scoped Access & Intelligent Error Handling
Role-specific forms, inline validations, and error states help reduce friction and ensure users only see and act on what’s relevant to them.
06
06
Continuous Internal Alignment
Monthly design reviews with long-time stakeholders helped uncover legacy logic and validate improvements, while a global FGD session ensured the solution worked across regions.
Select Deliverable
Create Translation Project
Monitor Translations
Update Word Counts
Download Files
View Activity History
Outcome Highlights
Outcome Highlights
Impact & Global Scale
Impact & Global Scale
In the FGD, users across regions shared that the tool made their work more efficient and boosted productivity. This positive feedback builds confidence that it can accelerate the pace of delivering physical and digital products—ultimately impacting ~2 billion customers.
In the FGD, users across regions shared that the tool made their work more efficient and boosted productivity. This positive feedback builds confidence that it can accelerate the pace of delivering physical and digital products—ultimately impacting ~2 billion customers.
Efficiency Gains
Efficiency Gains
Estimated 50–70% reduction in manual work like word count updates and platform-switching. Saved time for PMs and improved overall team productivity.
Estimated 50–70% reduction in manual work like word count updates and platform-switching. Saved time for PMs and improved overall team productivity.
Time Saved
Time Saved
Progress visibility and one-click word syncing reduced workflow time per project by ~30%. Enabled faster delivery cycles and fewer follow-ups.
Progress visibility and one-click word syncing reduced workflow time per project by ~30%. Enabled faster delivery cycles and fewer follow-ups.
Design System Impact
Design System Impact
Became a reference project for successfully applying the new design system. Set the standard for other designers adopting and implementing new components.
Became a reference project for successfully applying the new design system. Set the standard for other designers adopting and implementing new components.
Collaborator
Collaborator
My team:
Design Lead (Jason: oversight and thinking partner)
Producer (Ayi)
Client side:
Design Lead (1)
Producer(1)
Management
Tech Team
My team:
Design Lead (Jason: oversight and thinking partner), Producer (Ayi)
Client side:
Design Lead (1), Producer(1), Tech team, Management